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Thursday, January 27, 2011

Peking Handicrafts Atlanta showroom

2 times a year are the gift shows...all across the country
showrooms with amazing gift and home products re-invent
themselves for the new season based around the new
product..
This is what I do...fly in, take down the old display and
re-invent the showroom and all the display to reflect the
product...for retailers this is the time they make most of
their buys- holiday, everyday etc...
My job is to create excitement and get the attention of
the buyers-
This is Peking Handicrafts new showroom we opened
last July in Atlanta...





Its all in the details I have always believed...
think outside the box in regards to how you display
items...standard fixtures are oh so boring!

the bare bones...we decided to paper the back of
the fixture with copy's of recipes from an old cookbook...yellow
pages made it more interesting..
The finished display...the faux cake is Styrofoam circles painted
brown and stacked with caulking as icing in between.....
the best is that it can stand up to sunlight so makes for a great
window display


I just love this missoni-ish group!


Starting to take shape...the Trina Turk opening statement with
the hot house floral group behind




An easy display element that pulls in the color and adds a little humor





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